Kelly Lyndgaard of Unshattered – Chloe + Lois


Kelly Lyndgaard of Unshattered

Unshattered New York Kelly Lyndgaard

C+L:  How did you come up with the name “Unshattered”? 

U: Unshattered was a play on the tag line of our partner, the Hoving Home, where most of our team has gone through a recovery program. Their tag line is "rebuilding women's lives shattered by drugs and alcohol". 

C+L: Can you tell us a little bit more about what you do at Unshattered? 

U: Unshattered employs women who are winning their fight against addiction. Our women make handbags out of repurposed materials including sets from Broadway shows, retired military uniforms, and premium manufacturing scrap. Our mission is to end relapse by providing pathways toward economic independence and sustained sobriety. 

C+L: How long have you been in business for? 

U: We began as a project in 2014 and incorporated as an independent organization in 2016. We've been doing full time employment for women in recovery for 2.5 years and to date we have experienced zero relapses for women on our payroll!

C+L: I heard Unshattered recently took a trip to the White House! Could you tell us a little more about that?

U: We were invited to be recognized during the signing of the historic, bi-partisan bill HR6 funding efforts to fight the opioid crisis. We were recognized for our creative work in fighting the crisis and honored alongside 20 other companies including Amazon, Google, Facebook, Wal-Mart, Red Cross, Walgreens, CVS, Johnson and Johnson, RiteAid. 

C+L: What is in store for Unshattered for 2019?   

U: We're growing quickly and we're looking to offer more ways for our customers to get to know the makers of their favorite handbags! We'll be doing more in house "design your own bag" parties for groups of women (follow us on social medial or contact us to join one!), expanding our wholesale accounts, and moving toward the purchase of an new building to expand our operations. We have a business model that works (0 relapses!), a waiting list of women who have worked hard to get sober but do not have a safe community to return to, and a product that our customers love. We want to partner with our community to continue to do more of this important work.

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